PRE-ORDER PoA Playbook: Visual Business Strategies for Architects

Crafting a well-defined business strategy is crucial for the success of any business, including architecture firms.

However, according to the most recent AIA Business Survey Report in 2022, only 26% of small firms, 40% of medium-sized firms, and 71% of large firms have one written down.

So, where do you start? There are endless books and online resources on various approaches to strategic planning. However, architects are a picky bunch that inherently believe that capturing who we are and what we do is challenging. That’s where I think utilizing visual frameworks is a great way to clarify the process of aligning vision, goals, operations, and more.

Visual business models can be a powerful tool for creative professionals, like architects, who often prefer to communicate through drawings and diagrams. It lets you map out vital elements like your value proposition, customer segments, revenue streams, and more on a single canvas. This big-picture perspective helps identify strengths, deficiencies, and opportunities early on.

The Visual Business Strategies Collection is a comprehensive resource designed to help:

• architecture firms articulate and communicate their unique business models clearly
• owners identify strengths and opportunities while addressing weaknesses and threats
• managers align strategic choices with the firm’s vision for effective decision-making
• teams know how they can contribute to the overall success of the firm
• individuals be a part of and gain deeper insights into the work that the firm is doing

Below is the Publication Schedule for our Visual Business Strategies Collection:

Business Model Canvas - PUBLISHED

Value Proposition Canvas - PUBLISHED

Balanced Scorecard - Coming Soon

Strategy Mapping - Coming Soon

Porter’s 5 Forces - Coming Soon

SWOT Analysis - Coming Soon

Product Service System’s Model - Coming Soon

Each of the sections will include the following:

• History of the tool
• Example Application of the tool
• Scenarios for applications within architecture practice
• Printable Digital worksheet(s) to get started using the Tool with step-by-step instructions
• Further Research and Reading

Please note that Practice Community + Lab members get discounts on these resources or are entirely free to those within the community. Access the discounts and resources through the PC+L platform.

If you want to learn more about the Practice Community +LAB, go HERE.